Privacy & Cookie Policy
1. Introduction
Welcome to Just Milk. We are committed to protecting your personal information and your right to privacy. This policy explains what information we collect, how we use it, and what rights you have in relation to it.
By using our website, you agree to the collection and use of information in accordance with this policy.
2. Who We Are
Just Milk operates this website. For any privacy-related questions, please contact us at: shop@justmilk.com
3. Information We Collect
Personal information you provide:
- Name and contact details – when you place an order or contact us
- Billing and shipping address – when you make a purchase
- Payment information – processed securely via Stripe (we do not store full card details)
- Email address – when you sign up for our newsletter or make a purchase
Information collected automatically:
- IP address and browser type
- Pages visited and time spent on site
- Referring URLs (how you arrived at our site)
- Device and operating system information
4. How We Use Your Information
We use your information to:
- Process and fulfil your orders
- Send order confirmations and updates
- Respond to customer enquiries
- Send marketing emails (only where you have opted in)
- Improve our website and user experience
- Comply with legal obligations
5. Cookie Policy
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help the site remember your preferences and understand how you use it.
When you first visit Just Milk, our cookie banner (powered by CookieYes) will ask for your consent before any non-essential cookies are set.
Strictly Necessary Cookies
These are essential for the website to function and cannot be disabled.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
PHPSESSID |
Just Milk / PHP | Maintains your browsing session across pages | Session |
cookieyes-consent |
CookieYes | Stores your cookie consent preferences so you are not asked again on every visit | 1 year |
woocommerce_cart_hash |
WooCommerce | Detects when your shopping cart contents change | Session |
woocommerce_items_in_cart |
WooCommerce | Tracks whether your cart contains items | Session |
wp_woocommerce_session_[hash] |
WooCommerce | Links your browser to your cart and order data on the server | 2 days |
wordpress_logged_in_[hash] |
WordPress | Keeps you logged in to your account | Session |
__stripe_mid |
Stripe | Used by Stripe to prevent fraud during payment processing | 1 year |
_GRECAPTCHA |
Google reCAPTCHA | Distinguishes human users from bots to protect our forms | 6 months |
Functional Cookies
These cookies remember your preferences and browsing behaviour to provide a better experience.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
pys_first_visit |
PixelYourSite | Records whether this is your first visit to the site | 7 days |
pys_landing_page |
PixelYourSite | Records the first page you landed on during your visit | 7 days |
last_pys_landing_page |
PixelYourSite | Stores the last landing page you visited | 7 days |
last_pysTrafficSource |
PixelYourSite | Records how you arrived at the site (e.g. direct, search, social) | 7 days |
pys_advanced_form_data |
PixelYourSite | Stores form data (such as email address) to assist with tracking form submissions | 1 year |
Analytics & Performance Cookies
These help us understand how visitors use our site so we can improve it. Data is anonymised and not used to identify you personally.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
mp_[id]_mixpanel |
Mixpanel | Tracks how users interact with the site to help us analyse and improve the experience. Data is associated with an anonymised user ID. | 1 year |
_ga |
Google Analytics | Distinguishes unique users by assigning a randomly generated ID | 2 years |
_ga_[ID] |
Google Analytics | Maintains session state for Google Analytics | 2 years |
_gid |
Google Analytics | Distinguishes users — also used to throttle request rates | 24 hours |
_gat |
Google Analytics | Throttles the rate of requests sent to Google’s servers | 1 minute |
Marketing & Advertising Cookies
These are only set if you have accepted marketing cookies. They are used to deliver relevant adverts and measure campaign effectiveness.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_fbp |
Meta (Facebook) | Used by Meta to deliver and measure the effectiveness of advertising on Facebook and Instagram | 3 months |
pys_consent |
PixelYourSite | Stores your consent choices for advertising pixels (Facebook, Google, Bing, Pinterest) managed through PixelYourSite | 1 year |
Third-Party Cookies
Some cookies are set by third-party services that appear on our site. We do not control these cookies.
| Cookie Name | Provider | Purpose |
|---|---|---|
_hjSessionUser_[id], jwt, OptanonConsent, g_state |
Trustpilot | Set when our Trustpilot review widget loads. Used by Trustpilot to manage sessions and consent for their platform. |
Managing Cookies
- Cookie banner – Choose which non-essential cookies to accept or decline when you first visit
- Change your preferences – You can update your cookie choices at any time via the cookie settings link on the bottom left of our website.
- Browser settings – Most browsers let you block or delete cookies; see your browser’s help section for instructions
6. Sharing Your Information
We do not sell your personal data. We may share it with:
- Stripe – to process payments securely
- Delivery providers – to fulfil your orders
- Email marketing platforms – where you have opted in
- Meta (Facebook/Instagram) – advertising, where marketing cookies are accepted
- Google Analytics – for anonymised website usage analytics
- Mixpanel – for anonymised usage analytics
- Trustpilot – to display customer reviews
- Legal authorities – if required by law
7. Data Retention
We keep your personal information only as long as necessary. Order data is typically retained for 7 years for legal and accounting purposes.
8. Your Rights (UK GDPR)
You have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data
- Object to or restrict certain processing
- Data portability – receive your data in a portable format
- Withdraw consent at any time
To exercise any of these rights, contact us at shop@justmilk.com.
You can also lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113.
9. Security
We take reasonable technical and organisational steps to protect your data. Payment information is handled entirely by Stripe and is never stored on our servers.
10. Third-Party Links
Our site may link to third-party websites. We are not responsible for their privacy practices and encourage you to read their policies.
11. Changes to This Policy
We may update this policy periodically. Changes will be posted here with a revised date.
12. Contact Us
Email: shop@justmilk.com
Last reviewed: May 2026